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Case Study

AI Feedback Analysis

Automatically cluster themes, detect sentiment, and prioritize actions from surveys, support, and reviews.

Theme clustering

Real-time sentiment

Actionable insights

Challenge

A SaaS company was receiving thousands of customer feedback items daily across multiple channels (surveys, support tickets, reviews, social media) but lacked the capacity to analyze and act on this valuable data. Manual analysis was time-consuming and inconsistent, leading to missed opportunities for product improvement.

Solution

We built an AI-powered feedback analysis platform that automatically processes and categorizes customer feedback in real-time. The solution includes:

  • Multi-channel feedback ingestion (surveys, support, reviews, social)
  • Advanced NLP for sentiment analysis and emotion detection
  • Automatic theme clustering and topic modeling
  • Priority scoring based on impact and urgency
  • Real-time dashboards and automated reporting
  • Integration with product management and support tools

Results

90% Time Savings

Analysis time reduced from 40 hours to 4 hours per week

95% Accuracy

Sentiment classification accuracy improved from 65% to 95%

Real-time Insights

Feedback processed and categorized within minutes

40% Faster Response

Product team response time to critical feedback improved

Technology Stack

OpenAI GPT-4Hugging Face Transformersscikit-learnPandasStreamlitPostgreSQL

Key Features

Sentiment Analysis

Multi-level sentiment detection (positive, negative, neutral)

Theme Clustering

Automatic grouping of similar feedback topics

Priority Scoring

AI-powered ranking based on impact and urgency

Trend Analysis

Historical tracking and trend identification